Too hot for Brazilian TV?


I just picked this up from AdFreak.com and found it rather amusing, even if just to ask the question: “Is this too sensual for TV?” In a country where the thong is standard issue on most beaches and the female body seems to be loved and admired by all – do regulators have a point about its degradation of women, especially blonde women?

Here’s the statement posted at AdFreak’s blog: Brazil has strict regulations about not objectifying women in beer commercials. In fact, they’d take girls in bikinis on a beach (which “isn’t necessarily sensual; it depends on the context”) over what Paris is doing here. “It’s an ad that devalues women—in particular, blonde women,” regulators said of the Paris ad.

Let me know your thoughts . . .

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