Let’s face it, LinkedIn is a very underutilized social media network. Most people believe that it’s too hard to make connections, and therefore use it more as a résumé site. There is so much more potential with this professional social media network.
How many of us have created a LinkedIn account and left it dormant for months?
It was my goal recently to attend more LinkedIn webinars and teleseminars to learn more about this mysterious network. I have often thought to myself, “I’m a professional. Why am I not utilizing this site?” I’ve even heard LinkedIn referred to as the “red-headed stepchild” of social media.
Here are some interesting facts that I learned about this often misunderstood network:
LinkedIn is a search engine and has a ton of authority on Google and other popular search engines.
Likely if you Google your name and you have a LinkedIn profile, it will show up on the first page of Google. This demonstrates the ranking authority of LinkedIn on Google.
Here are the top 6 things that I learned about this powerful network:
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